By Digital Journal Blog
Have you ever had trouble putting what you are looking for online into the correct words? Or have you ever wished you could just show Google what you mean instead of typing it out? If so, you are not alone. Many people face challenges when it comes to expressing their search queries in a way that Google can understand and deliver relevant results.
For this cause, Google has released a brand-new function called Multisearch, which enables you to conduct simultaneous searches for both text and images.
With Multisearch, you may ask questions about whatever you see, whether it’s an object, a place, a plant, or anything else that strikes your interest, in addition to using the search box.
Multisearch is powered by Google Lens, a technology that uses artificial intelligence to recognize objects and scenes in images.
You must have the Google app installed on your Android or iOS smartphone in order to use Multisearch. Then, you may either start your search by taking a snapshot with your camera or by selecting one of your screenshots. Once you have an image, you can swipe up and tap the “+ Add to your search” button to add text.
You could, for instance, take a picture of a dress and add the word “green” to your search if you like it but would prefer it in a different shade.
Google will then show you similar dresses in green from various online stores. You can also use Multisearch to learn more about things that interest you, such as landmarks, plants, animals or art.
For instance, you can take a picture of a painting and add the question “who painted this?” if you appreciate it but don’t know who painted it or who the artist is. Google will then provide details on the painting’s author and its contents.
Multisearch is a new way to explore information that is more visual, natural and intuitive than traditional text-based search. It can help you:
Multisearch is currently available as a beta feature in English in the U.S., with the best results for shopping searches. Google is also working on expanding it globally and enhancing it with MUM, its latest AI model in Search, which can understand complex and nuanced queries across multiple languages and formats.
If you are a business owner or marketer, Multisearch can be a great opportunity to reach more potential customers who are looking for products or services like yours. By optimizing your website and images for Multisearch, you can:
To optimize your website and images for Multisearch, here are some tips:
A fascinating new tool called Multisearch can assist you in finding what you’re looking for, learning about new topics, and expanding your knowledge of the world. Try it out today in the Google app and see what Multisearch can do for you!
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